{"id":818,"date":"2023-04-21T17:25:04","date_gmt":"2023-04-21T14:25:04","guid":{"rendered":"https:\/\/panseo.org\/?page_id=818"},"modified":"2023-04-21T17:41:08","modified_gmt":"2023-04-21T14:41:08","slug":"audit-clinic","status":"publish","type":"page","link":"https:\/\/panseo.org\/ru\/seo-audit\/audit-clinic\/","title":{"rendered":"\u042d\u043a\u0441\u043f\u0440\u0435\u0441\u0441-\u0430\u0443\u0434\u0438\u0442 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u043c\u0435\u0434\u0438\u0446\u0438\u043d\u0441\u043a\u043e\u0439 \u043a\u043b\u0438\u043d\u0438\u043a\u0438"},"content":{"rendered":"\n<p><em>\u042d\u0442\u043e\u0442 \u0430\u0443\u0434\u0438\u0442 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043f\u043e\u043c\u043e\u0449\u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u043e\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0432 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445 \u0432\u043e\u0439\u043d\u044b \u0441 \u0440\u0444.<\/em>.<\/p>\n\n\n\n<p>\u0421\u0430\u0439\u0442: <strong><strong>novoderm.com.ua<\/strong><\/strong><\/p>\n\n\n\n<p>\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u044c \u043a\u043b\u0438\u043d\u0438\u043a\u0438 \u043f\u043e\u0434\u0430\u043b \u0437\u0430\u043f\u0440\u043e\u0441 \u043d\u0430 <a href=\"https:\/\/panseo.org\/ru\/seo-audit\/\">\u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 SEO-\u0430\u0443\u0434\u0438\u0442<\/a> \u0441 \u0446\u0435\u043b\u044c\u044e \u043f\u043e\u0438\u0441\u043a\u0430 \u043f\u0443\u0442\u0435\u0439 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0435\u0435 \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u041d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b<\/h2>\n\n\n\n<p>\u0421\u0440\u0435\u0434\u0438 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0443\u0434\u0438\u0442 \u043f\u043e\u043c\u043e\u0433 \u0432\u044b\u044f\u0432\u0438\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0441:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0438\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u0435\u0439 (\u0441\u0430\u0439\u0442 \u0432\u043e\u043e\u0431\u0449\u0435 \u0431\u044b\u043b \u0437\u0430\u043a\u0440\u044b\u0442 \u0434\u043b\u044f \u043e\u0431\u0445\u043e\u0434\u0430 \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u043c\u0438 \u0431\u043e\u0442\u0430\u043c\u0438);<\/li>\n\n\n\n<li>\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u043c URL;<\/li>\n\n\n\n<li>\u0440\u0435\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0435\u0439 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b 404 \u043e\u0448\u0438\u0431\u043a\u0438.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u0418\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u044f<\/h3>\n\n\n\n<p>\u0421\u0430\u043c\u043e\u0439 \u0433\u043b\u0430\u0432\u043d\u043e\u0439 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u043e\u0439, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0431\u044b\u043b\u0430 \u043e\u0431\u043d\u0430\u0440\u0443\u0436\u0435\u043d\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435, \u0431\u044b\u043b \u0444\u0430\u0439\u043b robots.txt. \u0412 \u043d\u0435\u043c \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043b\u0430\u0441\u044c \u0434\u0438\u0440\u0435\u043a\u0442\u0438\u0432\u0430, \u0437\u0430\u043f\u0440\u0435\u0449\u0430\u044e\u0449\u0430\u044f \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u043c \u0441\u0430\u0439\u0442\u0430 \u0431\u043e\u0442\u0430\u043c \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0445 \u0441\u0438\u0441\u0442\u0435\u043c.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"501\" height=\"161\" src=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/c322df04-f98b-450d-9079-84ad5b403a2a.png\" alt=\"\u0412 robots.txt \u0434\u0438\u0440\u0435\u043a\u0442\u0438\u0432\u0430, \u0437\u0430\u043f\u0440\u0435\u0449\u0430\u044e\u0449\u0430\u044f \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u043c \u0440\u043e\u0431\u043e\u0442\u0430\u043c \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0441\u0442\u0430\u0439\u0442\u0443\" class=\"wp-image-819\" srcset=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/c322df04-f98b-450d-9079-84ad5b403a2a.png 501w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/c322df04-f98b-450d-9079-84ad5b403a2a-300x96.png 300w\" sizes=\"auto, (max-width: 501px) 100vw, 501px\" \/><\/figure>\n\n\n\n<p>\u041d\u0430 \u043c\u043e\u043c\u0435\u043d\u0442 \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0430\u0443\u0434\u0438\u0442\u0430 \u044d\u0442\u043e \u0431\u044b\u043b\u0430 \u043e\u0441\u043d\u043e\u0432\u043d\u0430\u044f \u043e\u0448\u0438\u0431\u043a\u0430, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u043e\u0432\u0430\u043b\u0430 \u0438\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044e \u0441\u0430\u0439\u0442\u0430 \u0432 Google.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">URL<\/h3>\n\n\n\n<p>\u041d\u0430 \u0441\u0430\u0439\u0442\u0435 \u043d\u0435 \u0431\u044b\u043b\u0438 \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d\u044b \u0441\u0435\u043c\u0430\u043d\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0430\u0434\u0440\u0435\u0441\u0430 (Friendly URLs).<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"752\" height=\"431\" src=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/screenshot_61.png\" alt=\"\u0421\u0435\u043c\u0430\u043d\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 URL\" class=\"wp-image-821\" srcset=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/screenshot_61.png 752w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/screenshot_61-300x172.png 300w\" sizes=\"auto, (max-width: 752px) 100vw, 752px\" \/><\/figure>\n\n\n\n<p>\u041f\u0440\u043e\u0441\u0442\u044b\u0435 \u0434\u043b\u044f \u0432\u043e\u0441\u043f\u0440\u0438\u044f\u0442\u0438\u044f \u0432\u0435\u0431-\u0430\u0434\u0440\u0435\u0441\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u043b\u0438\u044f\u0435\u0442 \u043d\u0430 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u0438 \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0435 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0438\u0441\u043a\u0430.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">404<\/h3>\n\n\n\n<p>\u041d\u0430 \u0441\u0430\u0439\u0442\u0435 \u043f\u0440\u0438 \u0432\u0432\u043e\u0434\u0435 \u043e\u043d\u0435\u043a\u043e\u0440\u0435\u043a\u0442\u043d\u043e\u0433\u043e \u0430\u0434\u0440\u0435\u0441\u0430 \u0432\u043c\u0435\u0441\u0442\u043e \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u043e\u0448\u0438\u0431\u043a\u0438 \u0441 \u043e\u0442\u0432\u0435\u0442\u043d\u044b\u043c \u043e\u0442\u0432\u0435\u0442\u043e\u043c \u0441\u0435\u0440\u0432\u0435\u0440\u0430 \u0431\u044b\u043b \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d \u0440\u0435\u0434\u0438\u0440\u0435\u043a\u0442 (\u0440\u044f\u0434 \u0440\u0435\u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0432) \u043d\u0430 \u0433\u043b\u0430\u0432\u043d\u0443\u044e.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"411\" src=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62-1024x411.png\" alt=\"\u041d\u0435\u043a\u043e\u0440\u0440\u0435\u043a\u0442\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f 404 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b\" class=\"wp-image-820\" srcset=\"https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62-1024x411.png 1024w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62-300x120.png 300w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62-768x308.png 768w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62-1536x616.png 1536w, https:\/\/panseo.org\/wp-content\/uploads\/2023\/04\/d3ec2bf1-907a-4539-94fc-a9a83f100b62.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0420\u0435\u0437\u044e\u043c\u0435<\/h2>\n\n\n\n<p>\u041a\u0440\u043e\u043c\u0435 \u043a\u0440\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043e\u0448\u0438\u0431\u043e\u043a, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u0442\u043e\u0438\u0442 \u0438\u0441\u043f\u0440\u0430\u0432\u0438\u0442\u044c \u0431\u044b\u0441\u0442\u0440\u0435\u0435, \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0431\u044b\u043b \u043e\u0431\u043d\u0430\u0440\u0443\u0436\u0435\u043d \u0440\u044f\u0434 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u043d\u044b\u0445 \u043c\u043e\u043c\u0435\u043d\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u0435\u0448\u0430\u043b\u0438 \u043d\u043e\u0440\u043c\u0430\u043b\u044c\u043d\u043e\u0439 \u0438\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u0438 \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044e \u0440\u0435\u0441\u0443\u0440\u0441\u0430.<\/p>\n\n\n\n<p>\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435 \u043e \u043d\u0430\u0439\u0434\u0435\u043d\u043d\u044b\u0445 \u043e\u0448\u0438\u0431\u043a\u0430\u0445 \u0438 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u043d\u044b\u0445 \u0440\u0435\u0448\u0435\u043d\u0438\u044f\u0445 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u0432 \u043f\u043e\u043b\u043d\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u0430\u0443\u0434\u0438\u0442\u0430:<\/p>\n\n\n\n<p><a href=\"https:\/\/docs.google.com\/document\/d\/e\/2PACX-1vTEG6Q3oGH5z-yzhVnE14OJwL_3PuTLI0eJrx0My-x4eFi4PZZgELjD2i3dGX86Pb06RxcyMHbj-mqX\/pub\" target=\"_blank\" rel=\"noreferrer noopener\">\u041f\u043e\u043b\u043d\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0430<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u042d\u0442\u043e\u0442 \u0430\u0443\u0434\u0438\u0442 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043f\u043e\u043c\u043e\u0449\u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u043e\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0432 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445 \u0432\u043e\u0439\u043d\u044b \u0441 \u0440\u0444.. \u0421\u0430\u0439\u0442: novoderm.com.ua \u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u044c \u043a\u043b\u0438\u043d\u0438\u043a\u0438 \u043f\u043e\u0434\u0430\u043b \u0437\u0430\u043f\u0440\u043e\u0441 \u043d\u0430 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 SEO-\u0430\u0443\u0434\u0438\u0442 \u0441 \u0446\u0435\u043b\u044c\u044e \u043f\u043e\u0438\u0441\u043a\u0430 \u043f\u0443\u0442\u0435\u0439 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0435\u0435 \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435. \u041d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0421\u0440\u0435\u0434\u0438 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0443\u0434\u0438\u0442 \u043f\u043e\u043c\u043e\u0433 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